THE PROMOTION CONTINUES
The mystery of the Question Mark is solved when a photo appears of Jack Murphy. Apparently the people promoting The New WARM put a Question mark in the previous ad in the Tribune to accelerate conversation and get people talking. Or maybe Jack was too shy to take a photo. Either way, a month later, after some buzz, the Sensational Seven tableau was complete in sound, print and sight. This ad ran on September 7th, 1958.
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